Bankroll Management: Units, Kelly and Survival

Published July 16, 2026 by Statz NFL.

The maths of not going broke — flat units, fractional Kelly, and why bet sizing beats bet picking.

The unit

Pick a bankroll you could lose without consequence, and define one unit as 1–2% of it. Every result is then measured in units, which does two jobs: it keeps any single loss survivable, and it makes your record honest — up 8.4 units means something; up $300 means nothing without the stakes.

Variance is bigger than you think

A genuinely good bettor hitting 55% against the spread still loses 45 of every 100 bets, and any given run of five goes all wrong about once in fifty-four — over a few hundred bets, a five-game losing streak is close to certain. Sizing exists so that inevitable stretch is an annoyance rather than an ending.

Kelly, and why to shrink it

The Kelly criterion sizes a bet by its expected value: stake fraction = EV per unit staked / (decimal odds − 1). It maximises long-run growth but assumes your edge estimate is exact — it never is. Betting a quarter or half of Kelly keeps most of the growth with a fraction of the drawdowns, which is why every practical bettor shades down.

Never chase

The only unbreakable rule: the size of your next bet must not depend on the result of your last one. Doubling after losses feels like discipline and is mathematically the opposite — it concentrates your bankroll on the exact nights variance runs against you.

Put it to work

  • Best Bets Edges and EV to size against.
  • Best Bets Tracker Every published pick, graded at its stake — the running profit line.

More NFL betting guides

  • What Is Expected Value in NFL Betting?
  • Model Edges and Star Ratings, Explained
  • How to Read NFL Odds
  • Same-Game Parlays: Why the Quoted Price Lies
  • A Player-Props Research Workflow
  • AI Anytime Touchdown Predictions: NFL TD Scorer Picks
  • AI NFL Player Props: Prop Picks, Projections and Hit Rates
  • AI NFL Stat Predictions: Player and Team Stat Projections

Frequently asked questions

How much should I bet per game?

Most disciplined bettors stake one unit, set at 1–2% of their bankroll, on each bet. That keeps any single loss small and lets a losing run pass without ending your betting.

What is a unit in sports betting?

A fixed share of your bankroll used as the standard stake, so results can be compared honestly. Being up 8 units means the same thing whatever the stakes.

What is the Kelly criterion?

A formula that sizes each bet by its expected value: stake fraction = EV per unit staked ÷ (decimal odds − 1). Because edge estimates are never exact, most bettors stake a quarter or half of the Kelly amount.

Should I increase my stakes after a losing run?

No. Your next stake should never depend on your last result. Chasing losses concentrates your bankroll on exactly the stretches where variance is running against you.

Explore Statz NFL

  • NFL Schedule & Scores
  • NFL Standings
  • NFL Playoff Picture
  • NFL Playoff Bracket
  • NFL Draft Order
  • NFL Team Stats
  • NFL Depth Charts
  • NFL Player Stats
  • NFL Stat Leaders
  • NFL Power Rankings
  • NFL QB Rankings
  • NFL Team Rankings
  • NFL Offense Rankings
  • NFL Defense Rankings
  • NFL Strength of Schedule
  • NFL Player Streaks
  • NFL Stat Finder
  • NFL Injury Report
  • Compare NFL Players
  • NFL Projections
  • NFL Game Projections
  • NFL Player Projections
  • NFL Fantasy Projections
  • NFL Best Bets
  • NFL Best Bets Tracker
  • NFL Prop Picks
  • NFL Prop Hit Rates
  • NFL Prop Matchups
  • NFL Usage Trends
  • NFL Props Tool
  • NFL Defense vs Position
  • NFL Odds Board
  • NFL Season Futures
  • NFL Single Game Parlays
  • NFL Parlay Picks
  • NFL Touchdown Parlays
  • NFL Player Props
  • NFL DFS Projections
  • NFL DFS Optimizer
  • FanTeam NFL Optimiser
  • NFL Betting Guides
  • AI NFL Predictions
  • AI NFL Stat Predictions
  • AI Anytime TD Predictions
  • AI NFL Player Props
  • NFL Prop Research Tools
  • Best AI for NFL Betting
  • About Statz NFL

NFL Standings

  • AFC Standings
  • NFC Standings
  • AFC East Standings
  • AFC North Standings
  • AFC South Standings
  • AFC West Standings
  • NFC East Standings
  • NFC North Standings
  • NFC South Standings
  • NFC West Standings

NFL Teams

  • Arizona Cardinals
  • Atlanta Falcons
  • Baltimore Ravens
  • Buffalo Bills
  • Carolina Panthers
  • Chicago Bears
  • Cincinnati Bengals
  • Cleveland Browns
  • Dallas Cowboys
  • Denver Broncos
  • Detroit Lions
  • Green Bay Packers
  • Houston Texans
  • Indianapolis Colts
  • Jacksonville Jaguars
  • Kansas City Chiefs
  • Las Vegas Raiders
  • Los Angeles Chargers
  • Los Angeles Rams
  • Miami Dolphins
  • Minnesota Vikings
  • New England Patriots
  • New Orleans Saints
  • New York Giants
  • New York Jets
  • Philadelphia Eagles
  • Pittsburgh Steelers
  • San Francisco 49ers
  • Seattle Seahawks
  • Tampa Bay Buccaneers
  • Tennessee Titans
  • Washington Commanders

NFL League Leaders

  • NFL passing leaders
  • NFL passing touchdown leaders
  • NFL rushing leaders
  • NFL rushing touchdown leaders
  • NFL receiving leaders
  • NFL receptions leaders
  • NFL receiving touchdown leaders
  • NFL touchdown leaders
  • NFL tackle leaders
  • NFL sack leaders
  • NFL interception leaders
  • NFL forced fumble leaders
  • NFL pick six leaders
  • NFL field goal leaders

18+ BeGambleAware.org